The new year has barely begun, but here at Ambrovit we are already prepped to embark on a new journey and share countless interesting facts about our world with clients and partners. On the back of Undercover Heroes, the 2025 campaign that shone the spotlight on our employees and collaborators, in 2026 we are continuing to talk about people: a topic that has always been close to our heart. This year, however, we’re expanding our gaze to include those who contribute to the distribution of our products in often invisible but indispensable ways. In fact, every company is much more than what the end customer sees on the shelves: behind every delivery and every project, there is a complex journey made up of people who work “behind the scenes” to make everything possible.

The human value behind the supply chain: a journey that is also about you!

At Ambrovit, we recognize three core pillars of our process: shipments and transport links, which create a network that connects people and places; economic impact, which generates value and employment; and customers, who are also daily players in this industry. In 2026, with “The Secret Journey of B2B”, we pick up our narrative where we left off last year, but with an even broader perspective: exploring the behind-the-scenes of industrial logistics, with a focus on the human values associated with it. People remain at the heart of our business, not only as agents of corporate change, but also as an integral part of the path each product takes to get to its destination. We conducted a survey to gather interesting facts and data and to give the process its due importance. Did you know, for example, that the average time it takes to properly pack an order ranges from 20 to 30 minutes? This is a length of time that speaks of care, precision and responsibility: each package is the result of meticulous work, carried out by professionals who guarantee quality and safety throughout the logistics chain.

At our company, people are at the heart of the communication and business strategy: not simply agents of corporate change, but integral pillars of the path to success.

An invisible but crucial chain

Warehouse staff, transporters, couriers, and more… The physical transport of goods across different regions and countries is also made possible by other key players, such as the staff at rest areas, gas stations and toll booths. They represent an invisible chain that is often taken for granted, despite being absolutely essential. According to data published by Eurostat as part of the Blue Economy Report 2022-2023, there are around 393,000 workers involved in sectors related to logistics, transportation and distribution. This number represents not only a strategic economic sector, but more importantly a community of people who make an essential contribution to the functioning of the entire European B2B system. A trans.info survey estimates that, on average, around 26 million orders are delivered within 48 hours in the months between October and December: a figure that quite literally speaks volumes.

UNDERCOVERHEROES